Mergers and acquisitions are gaining more and more importance in todays airline industry. But the experience shows that there is no automatic result of combining airlines with complementary strengths. An in-depth evaluation of networks, market positions, hubs etc. is just an important first step: If it is not followed by focused and carefully controlled implementation, the expected benefits might in reality become considerable losses.
On the other side, combining two parties should not just be a simple addition of two parties: the combined strength offers many new options in important fields such as markets, sales power, network and hub opportunities, FFP’s and other synergies. At the same time, it is essential not to over-estimate such effects.
Our experienced team supports the evaluation, implementation and controlling of essential aspects such as:
- Evaluating opportunities and challenges of mergers and acquisitions for networks/hubs, market positions, FFPs and internal processes
- Business case and decision support
- Set up and control a focused and efficient implementation process
- Control the ongoing joint business